7 Ways How To Take Care Of Your Quality Jeans

7 Ways How To Take Care Of Your Quality Jeans

7 Ways How To Take Care of Your Quality Jeans

Once you’ve made the decision to invest in a gorgeous new pair of quality jeans, it's only understandable that you'll want to keep them in good condition for as long as possible. The best way to do this is to properly know how to take care of your quality jeans. When you've spent a small fortune on a pair that you've longed after for a while, chucking them in the laundry might not be something you want to do, and with good reason. The CEO of Levis even suggested that we shouldn't wash our jeans at all, he's famously quoted for saying that he prefers to put them in the freezer. Now, for everyday life, not many us of want to be putting freezing cold denim on in the mornings!  

You can of course, with some extra special care, keep your quality jeans fresh and in top condition without the need of a freezer! We like to think we know a thing or two about denim here at Coco Cooper, so we thought we'd let you in on a few denim care secrets. Here are 7 ways to take care of your quality jeans:

Turn Them Inside Out

Turning your quality jeans inside out before washing them will stop the rivets, zips or poppers from getting scratched during a round in the washing machine. 

Use a Non-Biological Washing Powder  

Biological washing powder has enzymes in it that help break down stains, and therefore breakdown the fibers in the fabric. Go for a non-biological washing powder to help prevent breakdown and if you do need a stain remover, use a denim friendly one or see a dry cleaner for more specialist advice.  

Line Dry  

Always line dry your jeans – any type of heat will leave them out of shape. Avoid radiators or tumble dryers, and always shape them before leaving them to dry.  

Let Them Dry 90%

Schaeffers Garment Hotel is a high-end denim shop, repair service and shop in Los Angeles, and Robert Schaeffer himself says “Put them on when they’re 90 percent dry, that will allow them to stretch back out since jeans get a little tighter when you wash them.”

Pay Attention  

It goes without saying that you need to read the care instructions and follow them carefully. Every pair of jeans will be different, so read them even if you are a die hard denim fan.  

Cold Wash

It's usually best to cold wash jeans, and a cold wash means cold water, not just a colder temperature than usual. Check that the water is cold, because you know how we feel about heat. Heat will destroy the elastane in your jeans, and no one like baggy knees!

Don't Wash Them Too Often  

It's general consensus that you can go a good few months without washing your quality jeans, up to 6 months in fact. This all really depends on the kind of fabric your jeans are made from, which sounds a bit silly right, but the stiffer the denim is, the longer they can go without a wash. We suppose this comes down to personal preference. If you're working a physical job, they'll need washing more often. If you're in the office all day, how dirty do you really get?

Freezing Them  

This is probably a bit of an urban myth, and perhaps a tad too far for some. But, apparently, this is the best way to look after jeans that have been coated. Pop them into a plastic airtight bag, and leave them in the freezer overnight. When you get them out the next day, they'll bounce right back into shape.  


Your jeans are probably the hardest working item in your wardrobe and with a little bit of extra TLC, they'll be the longest lasting. Whether or not you choose to stick them in the freezer overnight or not, taking extra care of them will definitely ensure they stay the right fit and color. Not taking care of them may lead to them fading or becoming misshapen and you don't want that to happen after only a few washes. So take care of your quality jeans because they're too important to let the wrong care ruin them. 

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